{"id":5223,"date":"2020-03-20T12:51:30","date_gmt":"2020-03-20T12:51:30","guid":{"rendered":"https:\/\/www.palancares.com\/?p=5223"},"modified":"2025-06-04T13:41:05","modified_gmt":"2025-06-04T11:41:05","slug":"palancares-alimentacion-estrena-nueva-imagen-corporativa","status":"publish","type":"post","link":"https:\/\/www.palancares.com\/index.php\/2020\/03\/20\/palancares-alimentacion-estrena-nueva-imagen-corporativa\/","title":{"rendered":"Palancares Alimentaci\u00f3n estrena nueva imagen corporativa"},"content":{"rendered":"

[et_pb_section fb_built=\u00bb1″ admin_label=\u00bbsection\u00bb _builder_version=\u00bb3.22″ custom_padding=\u00bb0px||0px|||\u00bb][et_pb_row admin_label=\u00bbrow\u00bb _builder_version=\u00bb3.25″ background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb width=\u00bb100%\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text admin_label=\u00bbText\u00bb _builder_version=\u00bb4.4.8″ text_text_color=\u00bb#333333″ text_font_size=\u00bb18px\u00bb text_line_height=\u00bb1.8em\u00bb header_2_font=\u00bbBarlow Semi Condensed|600|||||||\u00bb header_2_font_size=\u00bb45px\u00bb header_2_letter_spacing=\u00bb1px\u00bb header_3_font=\u00bbBarlow Semi Condensed|500|||||||\u00bb header_3_text_color=\u00bb#0f2138″ header_3_font_size=\u00bb32px\u00bb background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb text_font_size_tablet=\u00bb\u00bb text_font_size_phone=\u00bb\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb header_2_font_size_tablet=\u00bb40px\u00bb header_2_font_size_phone=\u00bb35px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb header_3_font_size_tablet=\u00bb30px\u00bb header_3_font_size_phone=\u00bb28px\u00bb header_3_font_size_last_edited=\u00bbon|phone\u00bb]<\/p>\n

Palancares Alimentaci\u00f3n ha renovado su identidad corporativa para adaptarla a su nueva estrategia empresarial de expansi\u00f3n basada en la innovaci\u00f3n y la sostenibilidad e incorporando la garant\u00eda de la marca El Pozo.<\/p>\n

Seg\u00fan ha destacado la compa\u00f1\u00eda, \u00abcon este\u00a0cambio global de imagen, m\u00e1s moderna y viva, reflejo de los nuevos tiempos que afronta la compa\u00f1\u00ed<\/strong>a, Palancares quiere que sus productos se conviertan en un referente para los consumidores, al ser la mejor opci\u00f3n de compra dentro de su categor\u00eda, sin perder de vista el cuidado al entorno que nos rodea\u00bb.<\/p>\n

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Entre las novedades destaca\u00a0la incorporaci\u00f3n de mensajes informativos directos dirigidos al consumidor en el interior del packaging<\/strong>, para preservar el producto, tales como: 100% reciclable o f\u00e1cil de desmoldar, o nuevo envase.<\/p>\n

Este cambio de imagen en todas sus soluciones de alimentaci\u00f3n tiene el objetivo de\u00a0convertir a Palancares Alimentaci\u00f3n en una marca \u201ccon gran personalidad\u201d<\/strong>. Asimismo, con su eslogan \u201cDisfruta de lo bueno\u201d transmite al consumidor \u201cla relaci\u00f3n existente entre sus productos de calidad y el disfrute de la vida\u201d.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

[et_pb_section fb_built=\u00bb1″ admin_label=\u00bbsection\u00bb _builder_version=\u00bb3.22″ custom_padding=\u00bb0px||0px|||\u00bb][et_pb_row admin_label=\u00bbrow\u00bb _builder_version=\u00bb3.25″ background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb width=\u00bb100%\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text admin_label=\u00bbText\u00bb _builder_version=\u00bb4.4.8″ text_text_color=\u00bb#333333″ text_font_size=\u00bb18px\u00bb text_line_height=\u00bb1.8em\u00bb header_2_font=\u00bbBarlow Semi Condensed|600|||||||\u00bb header_2_font_size=\u00bb45px\u00bb header_2_letter_spacing=\u00bb1px\u00bb header_3_font=\u00bbBarlow Semi Condensed|500|||||||\u00bb header_3_text_color=\u00bb#0f2138″ header_3_font_size=\u00bb32px\u00bb background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb text_font_size_tablet=\u00bb\u00bb text_font_size_phone=\u00bb\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb header_2_font_size_tablet=\u00bb40px\u00bb header_2_font_size_phone=\u00bb35px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb header_3_font_size_tablet=\u00bb30px\u00bb header_3_font_size_phone=\u00bb28px\u00bb header_3_font_size_last_edited=\u00bbon|phone\u00bb] Palancares Alimentaci\u00f3n ha renovado su identidad corporativa para adaptarla a su nueva […]<\/p>\n","protected":false},"author":2,"featured_media":9354,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73],"tags":[],"class_list":["post-5223","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"_links":{"self":[{"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/posts\/5223","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/comments?post=5223"}],"version-history":[{"count":1,"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/posts\/5223\/revisions"}],"predecessor-version":[{"id":9355,"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/posts\/5223\/revisions\/9355"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/media\/9354"}],"wp:attachment":[{"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/media?parent=5223"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/categories?post=5223"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.palancares.com\/index.php\/wp-json\/wp\/v2\/tags?post=5223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}